There are pharmacies that, due to objective characteristics, have the credentials to differentiate themselves from the competition. It allows him mainly, the professional vocation to assisted sales and their organizational structure.
These are the pharmacies that can be included in the Chemist Club , the associative marketing project that transforms the distribution model from selective to exclusive.
In addition to the council protection and the advantageous prices , Chemist's Research offers the Club members the product customization , both on the pack and in in-store communication.
The result is a so-called preferential scheme: